Investor Relations | ABA.Market

Privacy Policy

Effective Date: [05/2025]

ABA.market (“we,” “our,” or “us”) is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you use our platform, whether as a parent, patient, or provider.

By using ABA.market, you agree to the terms outlined in this Privacy Policy.



1. Information We Collect

We collect various types of information to operate effectively and provide you with the best possible service.

A. Personal Information
• Full name
• Email address
• Phone number
• Address
• Insurance information
• Emergency contact
• Government-issued ID (for providers)
• Licensing and certification information (for providers)

B. Health Information (HIPAA-Compliant)
• Medical history
• Behavior assessments
• Therapy session notes (EMR/HMR)
• Progress reports

C. Usage Information
• Login activity
• Appointment history
• Reviews and ratings
• Device and browser data
• IP address and geolocation (for ETA tracking)



2. How We Use Your Information

We use your data to:
• Provide access to ABA therapy booking services
• Match patients with appropriate providers
• Share session history and records with authorized users
• Automate billing and payment processing
• Provide customer support
• Improve user experience and platform functionality
• Send notifications, confirmations, and updates

We will never sell your personal information to third parties.



3. Sharing Your Information

We only share your information when necessary:
• With your explicit consent
• With providers involved in your care
• With insurance providers (if applicable)
• With third-party tools used to support our services (e.g., payment processors, cloud storage), under strict confidentiality
• When legally required (e.g., subpoenas, court orders)



4. Data Security

We implement industry-standard safeguards to protect your information:
• SSL encryption for all data in transit
• Encrypted cloud storage for sensitive data
• Two-factor authentication for provider logins
• HIPAA-compliant infrastructure
• Routine security audits and vulnerability testing



5. Your Rights and Choices

You have the right to:
• Access your data at any time
• Request corrections or updates
• Delete your account or request removal of your data
• Opt out of certain communications

To exercise your rights, contact us at support@aba.market.



6. Children’s Privacy

We take child privacy seriously. ABA.market does not knowingly collect personal information from children under 13 without verifiable parental consent. Parents or legal guardians may manage or delete their child’s data at any time.



7. Cookies and Tracking

We use cookies and analytics tools to:
• Understand user behavior
• Improve performance
• Enhance navigation and user experience

You can disable cookies in your browser settings, but this may affect platform functionality.



8. Third-Party Links

Our platform may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites.



9. Policy Updates

We may update this Privacy Policy from time to time. Changes will be posted on this page, and we’ll notify you of significant updates via email or platform notification.



10. Contact Us

If you have any questions or concerns about this Privacy Policy or our practices, please contact:

ABA.market Privacy Officer
Email: Eli@aba.market
Website: https://aba.market



Your trust is our priority.
We are committed to maintaining the privacy and security of every family and provider using ABA.market.

please also visit our terms of use page





Security & Trust Infrastructure

• Provider onboarding secured via Plaid (bank-level identity verification)
• HIPAA-compliant platform & EMR
• Ratings, reviews, and real-time tracking for full transparency


Leadership

 

Eli Ofel, Founder & CEO
• Founder of Leaa Health (concierge medical platform with $21M revenue in 3 years)
• 7+ years of success in digital health scaling
• Visionary behind automated healthcare delivery models post-COVID

We serve families nationwide — starting with:
• New York, Manhattan, NYC
• New Jersey
• California
• Massachusetts
• More states launching soon!



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The Content On This Website Is Copyright Protected All Rights Reserved.
Prices and services subject to change at any time.